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Sweet Home Alabama

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Department Contacts

Discover the soul of the South with help from our Alabama tourism team. We're your direct line to authentic experiences, local insights, and personalized recommendations. From our rich history to our thriving arts scene, let us help you uncover the many facets of Alabama.

Lee Sentell
Director
lee.sentell@tourism.alabama.gov(334) 242-4413
Grey Brennan
Deputy Director
grey.brennan@tourism.alabama.gov(334) 242-4459
Amy Jordan
Financial Service Division
amy.jordan@tourism.alabama.gov(334) 242-4169
Austin Simmons
Multimedia Producer
austin.simmons@tourism.alabama.gov(334) 242-4039
Brandon Walker
Graphic Arts Specialist
brandon.walker@tourism.alabama.gov(334) 242-8477
Brooklyn Lundy
Public Relations Manager
brooklyn.lundy@tourism.alabama.gov(334) 242-4537
Bryan Oswalt
Shipping and Receiving
bryan.oswalt@tourism.alabama.gov(334) 242-4169
Charlene Anderson
Tourist Promotion Representative
charlene.anderson@tourism.alabama.gov(334) 242-4671
Courtney Austin
Sales & Marketing Administrative Assistant
courtney.austin@tourism.alabama.gov(334) 242-4674
Dwayne O'Riley
Photo Editor and Media Specialist
dwayne.oriley@tourism.alabama.gov(334) 353-4516
Grant Wallace
Finance Director
grant.wallace@tourism.alabama.gov(334) 242-4359
Jade Moye
Executive Assistant to Deputy Director
jade.moye@tourism.alabama.gov(334) 242-4459
Jamie Martin
Staff Photographer
jamie.martin@tourism.alabama.gov(334) 242-4717
Jessica Niedenthal
Gift Shop Clerk
Jessica.Niedenthal@tourism.alabama.gov(334) 242-3720
Jo Jo Terry
Digital Marketing Strategist & Gulf Coast Regional Director
jojo.terry@tourism.alabama.gov(334) 353-4716
Leigh Cross
Financial Services Division Assistant
leigh.cross@tourism.alabama.gov(334) 242-4416
Mattie Pierce
Mail Clerk
mattie.pierce@tourism.alabama.gov(334) 242-4644
Mickie Justice
Executive Manager
mickie.justice@tourism.alabama.gov(334) 242-4413
Nicole Owens
Gift Shop Manager
Nicole.Owens@tourism.alabama.gov(334) 353-3163
Rick Harmon
Publications Editor & South Regional Director
rick.harmon@tourism.alabama.gov(334) 242-0583
Graham Roderick
IT Manager
graham.roderick@tourism.alabama.gov(334) 242-4415
Laura Hicks
International Sales Manager
laura.hicks@tourism.alabama.gov(334) 242-4515
Shawna Faniel
Domestic Sales Manager
shawna.faniel@tourism.alabama.gov(334) 353-1907
Laura Smith
Welcome Center Representative
Lanett.center@tourism.alabama.gov(334) 576-2116
Gerlena Hale
Welcome Center Representative
Sumter.center@tourism.alabama.gov(205) 392-5443
Patrick Greenia
Welcome Center Representative
Cleburne.center@tourism.alabama.gov(256) 748-4303
Jessica Jackson
Welcome Center Representative
ardmore.center@tourism.alabama.gov(334) 859-0148
Deborah Tillis
Welcome Center Representative
Houston.center@tourism.alabama.gov(334) 677-5042
Emily White
Welcome Center Representative
Grandbay.center@tourism.alabama.gov(251) 865-4741
Ursel Forbes
Welcome Center Representative
baldwin.center@tourism.alabama.gov(251) 946-3375
Sosthenes Sealy
Welcome Center Representative
dekalb.center@tourism.alabama.gov(256) 635-6522
Trisa Collier
Welcome Center Administrator
Trisa.Collier@tourism.alabama.gov(334) 313-1184
Rosemary Judkins
Multicultural Development
rosemary.judkins@tourism.alabama.gov(334) 242-4493
Pam Smith
Statistician
pam.smith@tourism.alabama.gov(334) 353-4541

Contact Us

Mailing Address

P.O. Box 4927

Montgomery, AL 36103-4927

Office Address

401 Adams Avenue

Montgomery, AL 36104

800-ALABAMA (252-2262)

334-242-4169

info@tourism.alabama.gov

Directories

Discover essential resources for the tourism industry with our curated list of directories, featuring comprehensive Information Sources, Destination Marketing Organizations (DMOs), and Service Providers. Whether you're seeking vital data, partnership opportunities, or essential services, our directories offer invaluable support for enhancing your tourism initiatives.

Destination Marketing Organizations

Connect with the local destination marketing organization for the area you hope to visit.

Find a DMO

Information Sources

Use this directory of industry partners to gather information about Alabama and its specific regions and cities.

Connect to Industry

Services

Search our database of local service providers and greatly enhance your group tour experience.

See Our Services

Meeting Spaces

Find opportunities to stage world-class events throughout Alabama.

Plan Your Event

Essential Forms

These essential forms will help you to nominate your fellow industry partners, report your attendance, request assistance with group travel and apply for a grant.

Tourism Awards Nomination

Nominate those in the industry.

Tourism Attendance Reporting

Report your attendance figures.

Group Travel Request

Request more information about group travel.

Community Grants Application

Apply for a community grant.

Newsletters

Here, you can sign up for any of our four email newsletters.

Tour Operator Newsletter

We invite you to sign up to receive our free Tour Operator Newsletter. This newsletter is a quick and easy way to learn about new developments in Sweet Home Alabama.

Partner Newsletter

Subscribe to Partner Newsletter—a semi-regular message to Alabama tourism partners with tips and tricks to make your partner listing the best it can be.

Tourism Tuesday

Sign up for Tourism Tuesday—a weekly digest featuring a curated blend of tourism-related news from across the state, keeping you informed and inspired to explore all that Alabama has to offer.

Consumer Newsletter

Sign up for our newsletter to make sure you’re never left out of the latest and greatest happenings in the state, from festivals and special events to holiday celebrations, grand openings, and more.